Hypebeast -
13 Jun 2013 17:10

Sean "P.Diddy" Combs has successfully transferred his hustle in music to his newest ventures in entrepreneurship. Today, CIROC and Casio's G-Shock have announced that they will be collaborating on a breathalyzer watch. CIROC and Diddy have always been advocates for responsible drinking - hence, the side of the transparent watch will feature a built-in breathalyzer that shows your blood alcohol content on the watch's face. The watch is set to be featured in three colors - all of which resemble CI...
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